HELLO KITTY SMILE, an indoor complex where visitors can meet Hello Kitty in her Otohime (dragon princess) costume on Awaji Island, will collaborate as the only real venue for a limited time with Sanrio Virtual Festival 2025, the world’s largest metaverse event to be held by Sanrio Co. Ltd.
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The Only Real Venue for Sanrio Virtual Festival 2025, the World’s Largest Metaverse Event
The Palace Theater in the HELLO KITTY SMILE will be the only real venue for a special screening of “RYUGU – Generated Paradise,” a new virtual parade that has been very popular at the “Sanrio Virtual Festival” every year. In the HELLO KITTY SMILE, visitors can enjoy the sound and light performance in the dome theater without the need for VR goggles.
Visitors will be able to enjoy a realistic screen presentation of the mysterious world where AI Princess Otohime lives, which Hello Kitty, Cinnamon, and Kuromi have arrived at after being guided by a robot turtle. Visitors who enter the HELLO KITTY SMILE during the period will receive an original HELLO KITTY SMILE limited edition sticker, limited to 2025 pieces, so please take this opportunity to visit the HELLO KITTY SMILE.
The HELLO KITTY SMILE will also feature a media art area that takes you to a fantastic Dragon’s Palace, where Hello Kitty in her Otohime (dragon princess) costume and sea creatures welcome you and two restaurants as well. At the restaurants, visitors can relax and enjoy healthy one-pot meals that are kind to the body, using only Awaji Island ingredients, as well as grilled seafood and dim sum fresh from the Seto Inland Sea, all while enjoying the view of the Harimanada Sea.
What is Sanrio Virtual Festival 2025?
Event dates: February 9 (Sun.) – April 9 (Wed.)
Admission fee: Adults: 1,500 yen / Children: 800 yen / Children under 3: no charge
Sanrio Virtual Festival 2025 is a virtual event featuring artists, creators, Sanrio characters, and others under the theme of “Collaboration” in the giant space of the virtual Sanrio Puroland. From Sanrio fans to virtual experts, this is one of the world’s largest new style of virtual festivals where participants can enjoy communicating with each other. Sanrio Virtual Festival 2025 will feature virtual music performances, popular parades, attractions, and collaborations with popular communities.
© 2025 SANRIO CO., LTD. APPROVAL NO. L650084
| Location | HELLO KITTY SMILE |
|---|---|
| Address | 985-1 Nojimahikinoura, Awaji City, Hyogo Pref. 656-1721 |
| Access | 10 minutes by car from Awaji IC or Hokudan IC on Awaji-Kobe-Naruto Expressway. |
| Parking | Free parking available |
| Operating Hours | Weekdays 11:00~19:00 Sat., Sun, & Public Holidays 10:00~19:00 Please note that each restaurant/café has different operating hours. |
| Closed | Tuesdays |
| Website | https://awaji-resort.com/hellokittysmile/ |
| Reservations | https://www.tripadvisor.com/Restaurant_Review-g1022838-d15190676-Reviews-Hello_Kitty_Smile_Garden_Terrace-Awaji_Awaji_shima_Hyogo_Prefecture_Kinki.html |
| Phone Number | 0799-70-9037 |
